Come on. Get real!

In 2 years, the people at 37signals successfully launched the Basecamp, Campfire, Backpack, Writeboard, and Ta-da List web-based applications, and the infamous open-source web application framework, Ruby on Rails. Now, over 400,000 people around the world are actively using these applications.

37signals have published a PDF book about their business, design, programming, and marketing principles, titled Getting Real. The book is packed with keep-it-simple insights, contrarian points of view, and unconventional approaches to software design. This is not a technical book or a design tutorial, it's a book of ideas.

If you're playing around with Web applications I recommend you get a copy of Getting Real and start reading it.


Tags: ruby, rails

posted by Simon Baker @ permalink
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